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Local SEO Checklist

Check the essentials that help local customers find and trust you.

  • Local SEO
  • Google Business Profile
  • Reviews
  • Content
Google Business Profile
Business name and categories are correct
Hours and service area are accurate
Strong, recent photos are added
Services are listed with descriptions
Posts or updates are recent
Service and Location Pages
A dedicated page for each key service
Real local context, not keyword stuffing
Local project examples or proof
Internal links between related pages
Reviews
You actively request reviews
Reviews are specific, not just great work
You respond to reviews like a person
Reviews or testimonials appear on the site
Technical Basics
Name, address, and phone are consistent everywhere
Local business schema is in place
Descriptive, location-aware page titles
Fast and clean on mobile
Helpful Content
Content answers real local buyer questions
Something has been published recently
Project highlights or case studies exist

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